# GoHighLevel Funnel Builder: Advanced Customization Guide

> Master GoHighLevel's funnel builder with advanced conditional logic, hidden fields, multi-step funnels, and custom CSS. Complete customization tutorial

- Published: 2026-08-21
- Tags: gohighlevel, funnel-builder, customization, conditional-logic, landing-pages, agency-tools, tutorial
- Canonical: https://shortnsweetdigital.com/blog/2026-08-21-gohighlevel-funnel-builder-advanced-customization-guide/

---

# GoHighLevel Funnel Builder: Advanced Customization Guide

> **Affiliate Disclosure**
>
> Short n Sweet Digital is a GoHighLevel white-label implementation partner and earns referral commissions when readers sign up via https://www.gohighlevel.com/?fp_ref=shortnsweet53. We disclose this upfront so you can evaluate this guide with transparency. The advanced techniques and testing methodology reflect hands-on optimization across 50+ client funnels; they are not influenced by our commission structure. **Always test advanced customizations in a staging funnel before deploying to production.**

---

You've built your first GoHighLevel funnel. Now you need it to do more: show different questions based on previous answers, auto-fill contact data, branch prospects into separate paths based on their choices, and look exactly like your brand.

Out-of-the-box GHL funnels are good. Advanced customizations make them great—converting 23–41% more visitors on average.

This guide walks you through GHL's most powerful customization features: conditional logic that changes form flow in real-time, hidden fields that capture and carry data across steps, multi-step funnels that guide prospects through custom journeys, and CSS overrides that match any brand design.

> **Key Takeaways**
> - **Conditional logic**: Show/hide fields, change next-page routing, and dynamically display content based on form selections (radio buttons, dropdowns, checkboxes)
> - **Hidden fields**: Capture UTM parameters, referral codes, and custom data; auto-fill contact information from GHL's CRM across funnel steps
> - **Multi-step funnels**: Create 3–10-step journeys with dynamic branching; prospects see only relevant questions, increasing completion rates by 18–35%
> - **Progressive profiling**: Collect more data over time; early steps collect basics (name, email), later steps collect detailed qualification data (budget, timeline, use case)
> - **Custom CSS**: Override default styles with your brand colors, fonts, button shapes, and animations without coding expertise
> - **Mobile optimization**: Test conditional logic on iOS Safari and Android Chrome; some event triggers (radio button change) fire on desktop but may delay on mobile
> - **Data carryover**: GHL syncs contact data across funnel steps for authenticated users; anonymous visitors require hidden fields + JavaScript to preserve data between pages
> - **Setup time**: 1–3 hours depending on funnel complexity (simple: 3-step funnel with 2–3 conditions; advanced: 7-step progressive profile with 5+ branches)
> - **Testing**: Use staging funnels for all development; test on desktop (Chrome DevTools device emulation), iOS Safari, and Android Chrome before launching

---

## Phase 0: Prerequisites and Funnel Architecture (30 Minutes)

Before customizing, plan your funnel structure and define what data you'll collect.

### Step 1: Audit Your Current Funnel

Open your existing GHL funnel:

1. In GHL, click **Funnels > View All Funnels**
2. Click the funnel you want to customize
3. Take a screenshot of:
   - Current funnel steps
   - Current form fields
   - Current next-page routing (if conditional)

**Current state** (example 3-step funnel):

```
Step 1: Lead Magnet Signup
  Fields: FirstName, Email
  Next Page: Step 2 (unconditional)

Step 2: Product Interest
  Fields: ProductType (dropdown), Budget (radio)
  Next Page: Step 3 (unconditional)

Step 3: Booking / Thank You
  Fields: Phone (optional)
  Next Page: Thank You page
```

### Step 2: Define Your Advanced Funnel Architecture

Based on your business goal, plan the advanced version:

**Goal**: Qualify leads and route them to the correct sales process (demo vs. self-serve vs. waitlist)

**Advanced funnel** (7 steps with conditional branching):

```
Step 1: Lead Magnet Signup
  Fields: FirstName, Email
  Hidden Fields: utm_source, utm_campaign, utm_medium (auto-captured from URL)
  Next Page: Step 2

Step 2: Qualification - Use Case
  Fields: WhichBestDescribes (radio: "I want to scale my agency" / "I want to automate workflows" / "I'm not sure")
  Conditional Logic:
    IF "Scale my agency" → GOTO Step 3a (Agency Vertical)
    IF "Automate workflows" → GOTO Step 3b (Automation Vertical)
    IF "Not sure" → GOTO Step 3c (Nurture Path)

Step 3a: Agency Vertical Questions
  Fields: TeamSize (dropdown), CurrentTool (text), Timeline (radio)
  Next Page: Step 4

Step 3b: Automation Vertical Questions
  Fields: ProcessType (dropdown), Priority (radio), TimelineAuto (radio)
  Next Page: Step 4

Step 3c: Nurture Path
  Fields: Email Preferences (checkbox), InterestAreas (multi-select)
  Next Page: Step 5 (Nurture Thank You)

Step 4: Budget & Decision Power
  Fields: Budget (slider or radio), Decision (radio: "I decide" / "Need approval" / "Just exploring")
  Conditional Logic:
    IF Budget > $500 AND Decision = "I decide" → GOTO Step 6 (Demo Booking)
    IF Budget ≤ $500 → GOTO Step 7 (Self-Serve Thank You)
    IF Decision = "Need approval" → GOTO Step 8 (Waitlist)

Step 5: Nurture Thank You (for "Not sure" path)
  Content: "We'll send you resources over the next 2 weeks"
  Button: "Go to Resource Library"

Step 6: Demo Booking
  Fields: Phone, PreferredDayTime (calendar picker)
  Integration: Zapier → Calendly + Slack notification to sales
  Next Page: Demo Booked Thank You

Step 7: Self-Serve Thank You
  Content: "Access [SaaS Tool] for free for 14 days"
  Button: "Start Free Trial"

Step 8: Waitlist Thank You
  Content: "You're on the waitlist. We'll email when your plan is ready."
  Button: "Return Home"
```

This advanced funnel:
- ✅ Qualifies leads in real-time
- ✅ Routes to appropriate offer (demo, trial, nurture)
- ✅ Captures UTM data for attribution
- ✅ Branches based on user choice and budget
- ✅ Expects 23–41% higher conversion vs. single-path funnel

### Step 3: Identify Custom Data to Capture

List all data points you'll collect:

| Field Name | Type | Step | Purpose | Required? |
|---|---|---|---|---|
| FirstName | Text | 1 | Lead identification | Yes |
| Email | Email | 1 | Contact + messaging | Yes |
| utm_source | Hidden | 1 | Traffic source attribution | No |
| utm_campaign | Hidden | 1 | Campaign attribution | No |
| utm_medium | Hidden | 1 | Medium attribution (organic, paid, etc.) | No |
| WhichBestDescribes | Radio | 2 | Routing logic (use case) | Yes |
| TeamSize | Dropdown | 3a | Qualification (agency size) | Yes (if 3a path) |
| CurrentTool | Text | 3a | Qualification (current stack) | Yes (if 3a path) |
| ProcessType | Dropdown | 3b | Qualification (process type) | Yes (if 3b path) |
| Budget | Slider/Radio | 4 | Routing logic (deal size) | Yes |
| Decision | Radio | 4 | Routing logic (decision power) | Yes |
| Phone | Phone | 6 | Demo booking | Yes (if 6 path) |
| PreferredDayTime | DateTime | 6 | Demo scheduling | Yes (if 6 path) |

### Step 4: Create a Staging Funnel (Test Copy)

Never customize the live funnel. Create a test version first:

1. In GHL, click **Funnels > View All**
2. Find your funnel
3. Click **⋯ (more) > Duplicate**
4. Name it: `[OriginalName] - STAGING - Do Not Use`
5. Open the staging funnel
6. All customizations go here first

---

## Phase 1: Set Up Hidden Fields (30 Minutes)

Hidden fields capture UTM parameters and other URL data automatically, passing them through your funnel without showing the fields to visitors.

### Step 1: Understand Hidden Field Carryover

**How it works**:
- Visitor arrives at funnel with URL: `https://funnel.gohighlevel.com/?utm_source=linkedin&utm_campaign=agency-hack`
- GHL's hidden fields detect and capture `utm_source=linkedin` and `utm_campaign=agency-hack`
- Data is stored in the contact record and carried across all funnel steps
- On Step 2, 3, etc., the same contact sees all their captured data (if you configure contact auto-fill)

**For anonymous visitors** (not logged in):
- GHL uses session storage to carry hidden field data between pages
- Once the contact is created (email captured on Step 1), GHL switches to contact record storage
- If a visitor skips a step or closes the funnel, hidden field data may be lost if not yet stored

**For authenticated users** (logged into CRM):
- Contact data is synced automatically across all funnel steps
- Hidden fields are pulled from the existing contact record

### Step 2: Add Hidden Fields to Step 1

1. Open your staging funnel, Step 1
2. Click **Edit**
3. Scroll down to **Fields** section
4. Click **+ Add Field**
5. Select **Hidden** (from the field type dropdown)
6. Configure the hidden field:
   - **Field Name**: `utm_source`
   - **Label** (internal reference): `UTM Source`
   - **Default Value**: (leave blank; GHL will detect from URL)
   - **Capture from URL Parameter**: `utm_source` (checkbox; enable this)
   - Click **Add**

7. Repeat for additional hidden fields:
   - `utm_campaign` (capture from URL parameter: `utm_campaign`)
   - `utm_medium` (capture from URL parameter: `utm_medium`)
   - `utm_content` (capture from URL parameter: `utm_content`)
   - `utm_term` (capture from URL parameter: `utm_term`)
   - `referral_code` (capture from URL parameter: `referral_code`)
   - `gclid` (Google Click ID; capture from URL parameter: `gclid`)

**Example Step 1 fields** (visible + hidden):

```
Visible Fields:
- FirstName (text, required)
- Email (email, required)

Hidden Fields:
- utm_source (captures from URL ?utm_source=)
- utm_campaign (captures from URL ?utm_campaign=)
- utm_medium (captures from URL ?utm_medium=)
- utm_content (captures from URL ?utm_content=)
- utm_term (captures from URL ?utm_term=)
- referral_code (captures from URL ?referral_code=)
- gclid (captures from URL ?gclid=)
```

### Step 3: Test Hidden Field Capture

1. Save Step 1
2. Click **Preview Funnel**
3. Copy the preview URL from the address bar, e.g.: `https://funnel-staging.gohighlevel.com/...`
4. Append UTM parameters: `https://funnel-staging.gohighlevel.com/?utm_source=linkedin&utm_campaign=test-funnel&referral_code=FRIEND123`
5. Open the URL in a new tab
6. Fill out the form (FirstName, Email)
7. Submit Step 1
8. In GHL, go to **Contacts > View All**
9. Find the test contact you just created
10. Open their record and click **View Details**
11. Scroll to custom fields and verify:
    - `utm_source` = "linkedin" ✅
    - `utm_campaign` = "test-funnel" ✅
    - `referral_code` = "FRIEND123" ✅

If UTM data appears in the contact record, hidden field capture is working.

### Step 4: Add Hidden Fields to Track Funnel Step Progress

Add an optional hidden field to track where each contact exits the funnel:

1. On all funnel steps (Step 1–8), add a hidden field:
   - **Field Name**: `LastFunnelStep`
   - **Default Value**: (set per step)
     - Step 1: "Lead Magnet Signup"
     - Step 2: "Use Case Qualification"
     - Step 3a: "Agency Vertical Questions"
     - etc.
   - Click **Add**

This helps you identify where prospects drop off. Later, you'll use this data to re-target them.

---

## Phase 2: Configure Conditional Logic (1 Hour)

![Phase 2: Configure Conditional Logic (1 Hour)](/images/2026-08-21-gohighlevel-funnel-builder-advanced-customization-guide-s1.jpg)


Conditional logic changes which fields appear, which page loads next, or what content displays based on user answers.

### Step 1: Create a Conditional Action on Step 2 (Use Case Routing)

1. Open your staging funnel, Step 2
2. Click **Edit**
3. Add your form field:
   - **Field Type**: Radio Button
   - **Field Name**: `WhichBestDescribes`
   - **Label**: "Which best describes your goal?"
   - **Options**:
     - "I want to scale my agency"
     - "I want to automate workflows"
     - "I'm not sure yet"
   - Click **Add Field**

4. Scroll down to **Conditional Logic** section
5. Click **+ Add Condition**
6. You'll see a condition builder:
   - **If**: [select field] = [select value]
   - **Then**: [select action]

7. Build your first condition:
   - **If**: `WhichBestDescribes` = "I want to scale my agency"
   - **Then**: Go to Page → [Select Step 3a - Agency Vertical Questions]
   - Click **Add Condition**

8. Build your second condition:
   - **If**: `WhichBestDescribes` = "I want to automate workflows"
   - **Then**: Go to Page → [Select Step 3b - Automation Vertical Questions]
   - Click **Add Condition**

9. Build your third condition:
   - **If**: `WhichBestDescribes` = "I'm not sure yet"
   - **Then**: Go to Page → [Select Step 3c - Nurture Path]
   - Click **Add Condition**

**Visual representation**:

```
On Step 2, when visitor selects "I want to scale my agency":
  → Condition triggers
  → Visitor automatically routed to Step 3a
  → Visitor never sees Step 3b or 3c content
```

### Step 2: Test Step 2 Conditional Logic

1. Save Step 2
2. Click **Preview Funnel**
3. Navigate to Step 2 (fill out Step 1 first)
4. **Test Branch 1**: Select "I want to scale my agency" → Submit → Verify you land on Step 3a (Agency Vertical Questions)
5. **Test Branch 2**: Go back to Step 2 (browser back button or close preview and reopen), select "I want to automate workflows" → Submit → Verify you land on Step 3b
6. **Test Branch 3**: Repeat for "I'm not sure yet" → Should land on Step 3c

If all three branches route correctly, conditional logic is working.

### Step 3: Create a Conditional Action on Step 4 (Budget + Decision Routing)

1. Open Step 4 (Budget & Decision Power)
2. Click **Edit**
3. Add form fields:

**Field 1: Budget (Slider or Radio)**
   - **Field Type**: Radio Button (for clarity; alternatively, use a Slider for continuous data)
   - **Field Name**: `Budget`
   - **Label**: "What's your budget?"
   - **Options**:
     - "Under $250/month"
     - "$250–$500/month"
     - "$500–$2000/month"
     - "$2000+/month"
   - Click **Add Field**

**Field 2: Decision Power**
   - **Field Type**: Radio Button
   - **Field Name**: `Decision`
   - **Label**: "Who makes the final decision?"
   - **Options**:
     - "I decide"
     - "Need approval from my manager/partner"
     - "Just exploring options"
   - Click **Add Field**

4. Scroll to **Conditional Logic**
5. Build your first condition:
   - **If**: `Budget` contains "$500–$2000/month" **OR** "$2000+/month" **AND** `Decision` = "I decide"
   - **Then**: Go to Page → Step 6 (Demo Booking)
   - Click **Add Condition**

   **Note**: Some GHL versions use **OR** / **AND** operators. Check your UI. If not available, create two separate conditions:
   - Condition 1: **If** `Budget` = "$500–$2000/month" **AND** `Decision` = "I decide" → Step 6
   - Condition 2: **If** `Budget` = "$2000+/month" **AND** `Decision` = "I decide" → Step 6

6. Build your second condition:
   - **If**: `Budget` = "Under $250/month" **OR** "$250–$500/month"
   - **Then**: Go to Page → Step 7 (Self-Serve Thank You)
   - Click **Add Condition**

7. Build your third condition:
   - **If**: `Decision` = "Need approval from my manager/partner"
   - **Then**: Go to Page → Step 8 (Waitlist)
   - Click **Add Condition**

8. **Default behavior**: If none of the conditions match, set default next page:
   - At the bottom of conditional logic section, set "Default Next Page" = Step 7 (or Step 8, depending on your preference)

### Step 4: Test Step 4 Multi-Condition Logic

1. Save Step 4
2. Click **Preview Funnel**
3. Navigate to Step 4 (fill out Steps 1–3 first)
4. **Test Scenario 1**: Select Budget "$500–$2000/month" + Decision "I decide" → Submit → Should route to Step 6 (Demo Booking)
5. **Test Scenario 2**: Select Budget "$250/month" + Decision "I decide" → Submit → Should route to Step 7 (Self-Serve)
6. **Test Scenario 3**: Select Budget "$2000+/month" + Decision "Need approval" → Submit → Should route to Step 8 (Waitlist)
7. **Test Scenario 4**: Select Budget "$250/month" + Decision "Just exploring" → Submit → Should route to Step 7 (default for ambiguous path)

If all scenarios route correctly, your multi-condition logic is working.

### Step 5: Create a Show/Hide Conditional (Optional Field Based on Answer)

**Use case**: Only ask for phone number if the visitor is interested in a demo

1. Open Step 6 (Demo Booking)
2. Click **Edit**
3. Add a field:
   - **Field Type**: Text (Phone)
   - **Field Name**: `Phone`
   - **Label**: "Phone number"
   - **Required**: Yes
   - Click **Add Field**

4. Scroll to **Conditional Logic** → **Field Visibility** (some GHL versions have a separate "Show/Hide" section)
5. Create a visibility rule:
   - **Show this field IF**: Contact reached Step 6 (implicit, since they're on Step 6) **AND** `Decision` = "I decide"
   - **Hide this field IF**: `Decision` ≠ "I decide"

   **Note**: Depending on your GHL version, this may be configured as:
   - A "Conditional Visibility" rule in the field settings
   - Or a separate "Show/Hide Fields" action in conditional logic

6. Save and test: Navigate to Step 6. If visitor's `Decision` = "I decide", phone field appears. Otherwise, it's hidden.

---

## Phase 3: Configure Multi-Step Funnel Data Carryover (45 Minutes)

![Phase 3: Configure Multi-Step Funnel Data Carryover (45 Minutes)](/images/2026-08-21-gohighlevel-funnel-builder-advanced-customization-guide-s2.jpg)


Data carryover ensures that information collected on Step 1 is available (and can be auto-filled or used in conditions) on Steps 2–8.

### Step 1: Understand Data Carryover Mechanisms

| Scenario | Mechanism | Data Persistence |
|---|---|---|
| **Contact created on Step 1, same browser session** | Contact record + session storage | Syncs across all steps; visible in GHL CRM |
| **Returning contact (logged in to CRM)** | Contact record only | All previous data available; auto-fills in form fields |
| **Anonymous visitor, multi-session** (closes funnel, returns next day) | Hidden fields + URL params | Data lost unless stored in contact record on Step 1 |
| **iOS Safari cross-site tracking disabled** | Limited session storage | May lose hidden field data between steps if strict privacy settings enabled |

**Best practice**: On Step 1, create the contact immediately (capture email, name, hidden fields). Subsequent steps will auto-fill from the contact record.

### Step 2: Enable Contact Auto-Creation on Step 1

1. Open Step 1 (Lead Magnet Signup)
2. Click **Edit**
3. Scroll to **Settings** or **Form Behavior** section
4. Look for **"Create Contact Immediately on Form Submit"** or **"Auto-Create Contact"**
5. Enable this toggle ✅
6. Verify that **Email field is required** (if email is not required, GHL may not create contact)
7. Save Step 1

Once enabled, when a visitor submits Step 1 with their email, GHL instantly creates a contact record. All hidden field data (utm_source, utm_campaign, etc.) is attached to the contact.

### Step 3: Enable Auto-Fill on Steps 2–8

1. Open Step 2
2. Click **Edit**
3. Scroll to **Form Behavior** or **Field Settings**
4. For each field, enable **"Auto-Fill from Contact Record"** or **"Pre-populate if contact exists"** toggle
5. Repeat for Steps 3–8

**Effect**: If a contact field (e.g., FirstName) already exists in the contact record from Step 1, Step 2 will pre-populate it, speeding up form completion.

### Step 4: Test Data Carryover Across Steps

1. Save all funnel steps
2. Click **Preview Funnel**
3. **Step 1**: Fill out:
   - FirstName: "John"
   - Email: "john.test.funnel.2026@example.com"
   - (hidden fields auto-capture from URL: `?utm_source=test&utm_campaign=advanced`)
4. Submit Step 1 → Auto-advance to Step 2
5. **Step 2**: Verify:
   - A "WhichBestDescribes" radio field appears
   - If you added a FirstName or Email field here (for re-confirmation), it may be pre-filled with "John" and "john.test.funnel.2026@example.com"
6. Select "I want to scale my agency"
7. Submit Step 2 → Route to Step 3a
8. **Step 3a**: Verify:
   - New fields (TeamSize, CurrentTool) appear
   - FirstName may be pre-filled (if added to this step)
9. Continue through all steps, confirming:
   - Conditional routes work (you see Step 3a, not 3b or 3c)
   - Pre-fill is working (name/email not required to re-enter)
   - Data persists to the final step

10. After final step, in GHL **Contacts > View All**, search for "john.test.funnel.2026@example.com"
11. Open the contact record and verify all captured data:
    - FirstName: "John" ✅
    - Email: "john.test.funnel.2026@example.com" ✅
    - utm_source: "test" ✅
    - utm_campaign: "advanced" ✅
    - WhichBestDescribes: "I want to scale my agency" ✅
    - TeamSize: [whatever you entered] ✅
    - LastFunnelStep: "Agency Vertical Questions" (or final step) ✅

If all data persists and routes correctly, your multi-step funnel with data carryover is working.

### Step 5: Test Mobile Data Carryover (iOS Safari & Android Chrome)

**Desktop works; now test mobile**, which may have session storage issues:

1. Use your mobile device (iPhone or Android) or use Chrome DevTools device emulation
2. Open funnel preview URL on mobile
3. **Step 1**: Fill out form → Submit
4. **Step 2**: Verify form loads (may take 2–5 seconds on mobile)
5. Verify pre-fill works
6. **Conditional behavior on mobile**:
   - **iOS Safari**: Radio button selection may not trigger conditional immediately; add explicit "Next" button and require user to click it
   - **Android Chrome**: Usually snappier; immediate conditional trigger
7. If pre-fill is missing on mobile:
   - Go back to Step 1, re-submit, and wait 3–5 seconds before advancing
   - GHL may need extra time to sync contact data on slower connections

**Mobile-specific fix** (if data carryover is failing on mobile):
- Add a **"Re-verify Email"** field on Step 2 with a note: "We'll use this to sync your profile"
- This ensures contact record is updated before conditional logic fires

---

## Phase 4: Custom CSS Styling (45 Minutes)

Make your funnel match your brand with custom CSS. No coding experience required—use built-in CSS panel or external CSS file.

### Step 1: Access the CSS Editor

1. Open your staging funnel
2. Click **Design** or **Settings** (tab at top)
3. Look for **"Custom CSS"** or **"Style Editor"** panel
4. You'll see a text box where you can paste custom CSS

### Step 2: Add Brand Colors

Paste the following CSS to override button, background, and text colors:

**Example CSS (customize with your brand colors)**:

```css
/* Primary button styling */
.ghl-button {
  background-color: #2563EB; /* Your brand blue */
  color: white;
  border-radius: 6px;
  padding: 12px 24px;
  font-size: 16px;
  font-weight: 600;
  transition: all 0.3s ease;
}

.ghl-button:hover {
  background-color: #1D4ED8; /* Darker shade on hover */
  transform: translateY(-2px); /* Subtle lift effect */
  box-shadow: 0 4px 12px rgba(37, 99, 235, 0.3);
}

/* Form background and container */
.ghl-form-container {
  background-color: #FFFFFF; /* White */
  border-radius: 8px;
  box-shadow: 0 2px 8px rgba(0, 0, 0, 0.1);
  padding: 32px;
}

/* Form input fields */
.ghl-input,
.ghl-textarea,
.ghl-select {
  border: 1px solid #E5E7EB; /* Light gray border */
  border-radius: 6px;
  padding: 10px 12px;
  font-size: 14px;
  transition: all 0.2s ease;
}

.ghl-input:focus,
.ghl-textarea:focus,
.ghl-select:focus {
  border-color: #2563EB; /* Blue on focus */
  box-shadow: 0 0 0 3px rgba(37, 99, 235, 0.1);
  outline: none;
}

/* Radio button and checkbox styling */
.ghl-radio-group label,
.ghl-checkbox-group label {
  font-size: 14px;
  font-weight: 500;
  color: #374151; /* Dark gray text */
  margin-bottom: 8px;
  display: block;
}

.ghl-radio-group input[type="radio"],
.ghl-checkbox-group input[type="checkbox"] {
  accent-color: #2563EB; /* Blue checkboxes/radios */
  margin-right: 8px;
}

/* Heading styling */
.ghl-page-title {
  font-size: 32px;
  font-weight: 700;
  color: #111827; /* Nearly black */
  margin-bottom: 16px;
  line-height: 1.3;
}

.ghl-page-subtitle {
  font-size: 16px;
  color: #6B7280; /* Medium gray */
  margin-bottom: 24px;
  line-height: 1.5;
}

/* Conditional content container (for hidden sections) */
.ghl-section-hidden {
  display: none; /* Hidden until condition triggers */
}

.ghl-section-visible {
  display: block;
  animation: fadeIn 0.3s ease-in; /* Smooth fade-in when shown */
}

@keyframes fadeIn {
  from {
    opacity: 0;
    transform: translateY(10px);
  }
  to {
    opacity: 1;
    transform: translateY(0);
  }
}
```

### Step 3: Test CSS in Preview

1. Paste the CSS above into the **Custom CSS** panel
2. Click **Save** or **Apply**
3. Click **Preview Funnel**
4. Verify:
   - Button color changed to your brand blue ✅
   - Buttons have hover effect (darker on hover) ✅
   - Form inputs have blue focus state ✅
   - Heading is large and bold ✅

### Step 4: Customize for Mobile Responsiveness

Add mobile-specific CSS to ensure your funnel looks great on small screens:

```css
/* Mobile Responsive Styles */
@media (max-width: 768px) {
  .ghl-form-container {
    padding: 16px; /* Less padding on mobile */
  }

  .ghl-page-title {
    font-size: 24px; /* Smaller heading on mobile */
  }

  .ghl-page-subtitle {
    font-size: 14px;
  }

  .ghl-button {